Ugly Belgian Food
Who says that dishes have to look beautiful to taste delicious? Ugly Belgian Food is a visually driven project that shines a light on the unrefined and often ugly side of Belgian cuisine. Instead of the usual gourmet glamour, this book focuses on dishes that may not be the most aesthetically pleasing but are brimming with rich history, authentic flavours, and nostalgia. With a dash of humor, it invites the reader to look beyond appearances and discover the true beauty of these dishes.
Ugly Belgian Food will be published by Borgerhoff & Lamberigts and is set to be released on May 12th, 2025.
Preorder here :)
ROLE:
Concept
Art Direction
Design
Photography
Copy
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